Valerie A. Danner is the Senior Managing Editor of Legal Management magazine, which is the flagship publication of the Association of Legal Administrators. Legal Management is published 10 times a year and features scholarly articles targeting law firm managers and managing partners.
Valerie has served as an editor at several prestigious companies, including Krames StayWell, the Institute of Real Estate Management, and the American Massage Therapy Association. Across her positions, she has more than 20 years of experience in content creation, having worked in both digital and print media.
Here’s a glimpse of what you’ll learn:
- What Valerie A. Danner does as Senior Managing Editor of Legal Management
- The topics that Valerie is tackling in the latest editions
- What makes a great pitch and how do you get responses?
- The best advice for PR professionals on how to work with an editor like Valerie
In this episode:
In this episode of the Spill the Ink podcast, Michelle Calcote King sits down with Valerie A. Danner, the Senior Managing Editor of Legal Management, to discuss the publication and her role. They go through the topics and interests of the publication before digging deep into what makes a great pitch and how to work best with editors like her. Valerie also talks about the other content she reads to stay informed.
Resources mentioned in this episode:
Sponsor for this episode:
This episode is brought to you by Reputation Ink.
Founded by Michelle Calcote King, Reputation Ink is a marketing and public relations firm that serves professional services firms of all shapes and sizes across the United States, including corporate law firms and architecture, engineering and construction (AEC) firms.
Reputation Ink understands how sophisticated corporate buyers find and select professional services firms. For the past 10 years, they have helped firms grow through thought leadership-fueled strategies, including public relations, content marketing, video marketing, marketing strategy services and more.
To learn more visit www.rep-ink.com or email them at info@rep-ink.com today.
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