Case Studies
Solving complex problems is kind of our thing.
A lot of agencies claim to deliver ROI, but can’t or won’t offer cold hard facts to back up the claims. Not us. We actually help clients solve complex marketing challenges, and keep score to make sure every win gets counted. From content marketing programs to high-profile media campaigns, check out our library of success stories.
Strategic Storytelling
Crafting attorney bios that instill trust, build relationships and boost reputation
Reputation Ink | Apr. 22, 2025 | Case Study
Client situation Bilzin Sumberg Baena Price & Axelrod LLP (Bilzin Sumberg) is a high-profile, Miami-based commercial law firm with a range of clients, from ultra-high-net-worth individuals and investors to some of the nation’s leading public and private companies. The firm has extensive experience in a variety of industries including finance,…
Maximizing Employee Engagement Through a Compelling Employee Newsletter
Reputation Ink | Jun. 24, 2025 | Case Study
CLIENT: Superior Construction is a fourth-generation family-owned infrastructure contractor. Established in Gary, Indiana, the company’s foundation has always been building…
Rebuilding a Construction Company’s Brand with Impactful Visuals
Reputation Ink | Jun. 24, 2025 | Case Study
CLIENT: Superior Construction is a fourth-generation family-owned and -operated heavy civil contractor specializing in complex…
How AEC Firms Can Communicate Urgently Yet Empathetically in the Wake of a Natural Disaster
Reputation Ink | Jun. 24, 2025 | Case Study
When an architecture, engineering, and construction (AEC) firm is awarded a major contract to repair…
Elevating a National Litigation Firm’s Profile Through Strategic PR and Thought Leadership
Reputation Ink | Jun. 17, 2025 | Case Study
CLIENT: Lightfoot, Franklin & White LLC is a leading national litigation boutique with offices in Birmingham and Houston. With more…
Translating PR Strategy Into Pipeline for a Construction Tech Firm
Reputation Ink | Jun. 13, 2025 | Case Study
Client Situation With a portfolio of over 10,000 customers, Arcoro is a premier provider of…
How high-quality content helped Instructure increase lead generation in a new market
Reputation Ink | Mar. 7, 2025 | Case Study
Client situation Instructure, a leading software-as-a-service (SaaS) technology company based in Salt Lake City, Utah,…
Why industry focus matters more than agency location
Reputation Ink | Feb. 7, 2025 | Case Study
Creating an ideal agency environment that maximizes client investment Before founding Reputation Ink in Jacksonville, Florida, Michelle Calcote King worked…
How Patterson + Sheridan tells its technical story and wins new business with crisp, compelling content
Reputation Ink | Jan. 7, 2025 | Case Study
Client Patterson + Sheridan, LLP is an intellectual property law firm specializing in patent preparation…
Managing a crisis: Preventing bad situations from getting worse
Reputation Ink | Dec. 7, 2024 | Case Study
Preventing bad situations from getting worse Among the worst feelings in the world is the…
How content marketing grew Stellar into an industry authority and drove millions in revenue
Reputation Ink | Nov. 7, 2024 | Case Study
Client A half-billion-dollar design, engineering, construction and mechanical services firm, Stellar is a world leader in designing and building food…
Positioning a new energy company and helping it grow with quality content and PR
Reputation Ink | Oct. 7, 2024 | Case Study
Client Mas Energy, LLC develops and operates energy systems for some of the world’s largest…
How strategic positioning helped TruTechnology communicate its unique value
Reputation Ink | Sep. 7, 2024 | Case Study
Client situation TruTechnology is a Jacksonville-based IT support provider serving small and medium businesses and…
