Case Studies
Solving complex problems is kind of our thing.
A lot of agencies claim to deliver ROI, but can’t or won’t offer cold hard facts to back up the claims. Not us. We actually help clients solve complex marketing challenges, and keep score to make sure every win gets counted. From content marketing programs to high-profile media campaigns, check out our library of success stories.
Strategic PR & Thought Leadership
Elevating a National Litigation Firm’s Profile Through Strategic PR and Thought Leadership
Reputation Ink | Jun. 17, 2025 | Case Study
CLIENT Lightfoot, Franklin & White LLC is a leading national litigation boutique with offices in Birmingham and Houston. With more than 70 attorneys, the firm is recognized for its expertise in high-stakes litigation, white-collar defense, NCAA investigations and corporate compliance across the United States. THE CHALLENGE When Lightfoot first approached…
Building a Bold Brand for an Award-Winning Women in Construction Initiative
Jessi Bruton | Jul. 22, 2026 | Case Study
CLIENT Superior Construction is a fourth-generation family-owned and -operated heavy civil contractor specializing in complex infrastructure and transportation projects. Founded…
Creating a Super-Sized Trade Show Presence at the ALA Annual Conference
Jessi Bruton | Jul. 22, 2026 | Case Study
Situation Reputation Ink is a full-service marketing and public relations…
From Occasional Commentary to a Consistent Thought Leadership Program
Reputation Ink | Mar. 19, 2026 | Case Study
Client Snapshot Frampton Construction is a Southeast-based construction firm with…
Strengthening the Profile of a Florida-Based Full-Service Law Firm
Reputation Ink | Oct. 3, 2025 | Case Study
THE CHALLENGE Smith Hulsey & Busey (SHB), a prominent Florida-based full-service law firm, had previously struggled with marketing agencies that…
Creating a Construction Company’s First-Ever Annual Report
Reputation Ink | Jul. 14, 2025 | Case Study
CLIENT Superior Construction is a fourth-generation family-owned and -operated heavy…
Maximizing Employee Engagement Through a Compelling Employee Newsletter
Reputation Ink | Jun. 24, 2025 | Case Study
CLIENT Superior Construction is a fourth-generation family-owned infrastructure contractor. Established…
Rebuilding a Construction Company’s Brand With Impactful Visuals
Reputation Ink | Jun. 24, 2025 | Case Study
CLIENT Superior Construction is a fourth-generation family-owned and -operated heavy civil contractor specializing in complex infrastructure and transportation projects. Initially…
How Strategic Messaging Helped an AEC Firm Navigate a High-Stakes Disaster Response
Reputation Ink | Jun. 24, 2025 | Case Study
When an architecture, engineering, and construction (AEC) firm is awarded…
Translating PR Strategy Into Pipeline for a Construction Tech Firm
Reputation Ink | Jun. 13, 2025 | Case Study
Client Situation With a portfolio of over 10,000 customers, Arcoro…
Crafting attorney bios that instill trust, build relationships and boost reputation
Reputation Ink | Apr. 22, 2025 | Case Study
Client situation Bilzin Sumberg Baena Price & Axelrod LLP (Bilzin Sumberg) is a high-profile, Miami-based commercial law firm with a…
How High-quality Content Helped Instructure Increase Lead Generation in a New Market
Reputation Ink | Mar. 7, 2025 | Case Study
Client situation Instructure, a leading software-as-a-service (SaaS) technology company based…
How Patterson + Sheridan Tells Its Technical Story and Wins New Business With Crisp, Compelling Content
Reputation Ink | Jan. 7, 2025 | Case Study
Client Patterson + Sheridan, LLP is an intellectual property law…
