Case Studies
Solving complex problems is kind of our thing.
A lot of agencies claim to deliver ROI, but can’t or won’t offer cold hard facts to back up the claims. Not us. We actually help clients solve complex marketing challenges, and keep score to make sure every win gets counted. From content marketing programs to high-profile media campaigns, check out our library of success stories.
Strategic Storytelling
Crafting attorney bios that instill trust, build relationships and boost reputation
Reputation Ink | Apr. 22, 2025 | Case Study
Client situation Bilzin Sumberg Baena Price & Axelrod LLP (Bilzin Sumberg) is a high-profile, Miami-based commercial law firm with a range of clients, from ultra-high-net-worth individuals and investors to some of the nation’s leading public and private companies. The firm has extensive experience in a variety of industries including finance,…
How Strategic Positioning Helped Trutechnology Communicate Its Unique Value
Reputation Ink | Sep. 7, 2024 | Case Study
Client situation TruTechnology is a Jacksonville-based IT support provider serving small and medium businesses and nonprofits in Northeast Florida. Operating…
Positioning & Branding a New Fintech Company
Reputation Ink | Aug. 7, 2024 | Case Study
Client Financial technology (fintech) consulting firm BlackLine Advisory Group’s experienced consultants and licensed attorneys advise…
How Strategic Positioning & Targeted Web Content Helped Civicpoint Score Its Largest Client
Reputation Ink | Jul. 7, 2024 | Case Study
Client CivicPoint, a subsidiary of Frost Brown Todd LLC, is a government affairs firm headquartered…
Helping Drive Forward an Amlaw 200 Law Firm With Quality Content
Reputation Ink | Jun. 7, 2024 | Case Study
Client Frost Brown Todd is a full-service AmLaw 200 law firm with offices in eight states. A long-standing client of…
Internal Communications: Increasing Connections Among Geographically Dispersed Employees
Reputation Ink | May. 7, 2024 | Case Study
Client situation Global forest products company Rayonier — which owns, manages or leases approximately 2.6…
Sex, Lies and a ‘Love Gov’
Reputation Ink | Apr. 7, 2024 | Case Study
Here’s the setup Alabama Governor Robert Bentley was being investigated for using campaign resources to…
Industry Reputation Through Award Submissions
Reputation Ink | Mar. 7, 2024 | Case Study
Client Our client is a small labor and employment firm based in Maryland. Its lawyers regularly advise employers on compliance…
Securing Legal Media Coverage for Significant News
Reputation Ink | Feb. 7, 2024 | Case Study
Client situation We support a wide range of legal industry clients with press release writing,…
Elevating Law Firms’ Rankings With Chambers and Partners
Reputation Ink | Jan. 7, 2024 | Case Study
Client situation Our Chambers clients range from 20-lawyer boutique litigation firms and employment boutiques, to…
Creating Awareness Around Diversity, Equity and Inclusion
Reputation Ink | Dec. 7, 2023 | Case Study
Client situation Alabama-based Lightfoot, Franklin & White LLC is a 70-lawyer civil defense litigation firm that specializes in product liability,…
Elevating a Regional Architecture Firm’s Profile Through Thought Leadership
Reputation Ink | Nov. 7, 2023 | Case Study
Client situation McMillan Pazdan Smith Architecture (MPS) is a regional, studio-based architecture, planning and interior…
Securing Bylined Articles to Demonstrate Thought Leadership
Reputation Ink | Oct. 7, 2023 | Case Study
Client situation LegalEase Solutions is a legal technology company and ALSP providing in-house legal departments…
