Reputation Ink’s podcast receives Gold in 2022 Bulldog PR Awards
Reputation Ink has been awarded Gold in the Best PR podcast category by Bulldog PR Awards.
Rep Ink’s “Spill the Ink” podcast is hosted by the agency’s principal and president Michelle Calcote King. Launched in January 2021, the podcast features experts on thought leadership and brand visibility for professional services firms. King interviews lawyers, architects, engineers, construction professionals, marketing and business development pros, journalists, and a range of consultants and experts, discussing ways law firms, AEC firms and other professional services firms can grow through thought leadership-fueled marketing and public relations.had two primary goals.
“While I love podcasts, many of them feature hosts who engage in a lot of banter and casual conversation, taking a long time to get to the meaty, substantive information,” King said. “In contrast, our podcast episodes are straight to the point, without banter or fluff. We aim to provide a format that a busy professional can listen to on a 30-minute walk or commute and gain insights without feeling like any of their time was wasted. To make this happen, we conduct a significant amount of research prior to each episode, ensuring the conversation is focused and chock full of value.”
Reputation Ink also received Gold from the Bulldog PR awards in 2020 for its INKsights newsletter.