

Spill the Ink
The Reputation Ink Podcast
Reputation Ink’s Principal & President Michelle Calcote King interviews consultants and experts, discussing ways law firms, AEC firms and other professional services firms can grow through thought leadership-fueled marketing and public relations.

Shifting mindsets: Scaling your law firm business as a female owner
Reputation Ink | Aug. 5, 2022 | Spill The Ink
Intricate gender dynamics exist in a lot of industries, but they’re especially prevalent in male-dominated fields like the legal profession….
Ditching the billable-hour model with the ADVOS Pro P3 Method
Reputation Ink | Jul. 5, 2022 | Spill The Ink
Could a world exist where law firms don’t operate under the constraints of the hourly…
Reducing stigma and promoting wellness in the legal industry
Reputation Ink | Jun. 5, 2022 | Spill The Ink
The legal industry is known for its competitive nature. Sadly, the high-pressure environment can take…
Building resilience and wellness in law firms
Reputation Ink | May. 5, 2022 | Spill The Ink
Legal professionals face high pressure in their work environments, which can have severe impacts on their mental health and well-being….
Using legal tech to improve marketing and operations
Reputation Ink | Apr. 5, 2022 | Spill The Ink
The legal industry isn’t known for being the most progressive when it comes to adopting…
Mastering proposal writing with the A3 format
Reputation Ink | Mar. 5, 2022 | Spill The Ink
Traditionally, the request for proposal (RFP) process has required countless hours of work to create…
Do partnership and video marketing strategies work for law firms?
Reputation Ink | Feb. 5, 2022 | Spill The Ink
How can law firms cut through the noise to stand out in a highly competitive market? Answering Legal has found…
Building better AEC teams by leading with emotional intelligence
Reputation Ink | Jan. 5, 2022 | Spill The Ink
What’s the key to building high-performing teams where people feel valued and motivated from start…
AEC business development trends and strategies for a constantly evolving market
Reputation Ink | Dec. 5, 2021 | Spill The Ink
Reaching your company’s growth targets requires hustle, but putting in the work without a clear…
Legal tech trends: How technology is transforming the legal industry
Reputation Ink | Nov. 5, 2021 | Spill The Ink
Are you keeping up with the latest trends in legal tech? In this episode of Spill the Ink, our featured…
Happy holidays! A marketer’s reflection on the legal industry
Reputation Ink | Oct. 5, 2021 | Spill The Ink
In this episode of Spill the Ink, Michelle Calcote King and Kevin Aschenbrenner, the Senior Director of Public…
Bye 2022! A marketer’s reflection on the AEC industry
Reputation Ink | Sep. 5, 2021 | Spill The Ink
Supply chain bottlenecks, labor availability, rising costs and an influx in federal spending on infrastructure…