Spill the Ink
The Reputation Ink Podcast
Real conversations about what actually works in professional services marketing.
Hosted by Reputation Ink’s Michelle Calcote King and Steven Gallo, this podcast brings together consultants and in-house experts to unpack how law firms, AEC firms and other professional services firms can turn expertise into authority — and authority into growth — through smart thought leadership, public relations and marketing strategy.
Marketing Tips for Solo Attorneys and Small Firms With Allison Williams of the Law Firm Mentor
Reputation Ink | Dec. 5, 2019 | Spill The Ink Podcast
Allison Williams is a renowned lawyer, business coach and the proud owner of both Law Firm Mentor and the Williams…
How to Improve Your Law Firm’s Linkedin With Stefanie Marrone of Stefanie Marrone Consulting
Reputation Ink | Nov. 5, 2019 | Spill The Ink Podcast
Stefanie Marrone is a consultant for law firms of all…
How to Become a Reliable Media Source With Christopher Melcher of Walzer Melcher LLP
Reputation Ink | Oct. 5, 2019 | Spill The Ink Podcast
Christopher Melcher is a leading name in the field of…
Raising the Standards for Legal Surveys and Awards With Kerry Benn of Law360
Reputation Ink | Sep. 5, 2019 | Spill The Ink Podcast
Kerry Benn is the Director of Series, Surveys and Data of Law360, working with her team to manage their data…
The Power of Research in Content Marketing With Michele Linn of Mantis Research
Reputation Ink | Aug. 5, 2019 | Spill The Ink Podcast
Michele Linn is a content marketing guru, having worked in…
Holding Law Firms to a Higher Standard With Elizabeth Petit of Best Lawyers
Reputation Ink | Jul. 5, 2019 | Spill The Ink Podcast
Elizabeth Petit is the Director of Research and Development and…
The Thorough Process of Ranking Law Firms With Michael Rafalowich of Euromoney Institutional Investor
Reputation Ink | Jun. 5, 2019 | Spill The Ink Podcast
Michael Rafalowich is the Litigation Managing Editor at Euromoney Institutional Investor. He has been with the company for more than…
How to Differentiate and Market Your Law Firm With Ken Hardison of PILMMA
Reputation Ink | May. 5, 2019 | Spill The Ink Podcast
Ken Hardison is the President of PILMMA, a marketing and…
Revolutionizing Marketing Through Meaningful Videos With Melissa Costello of melissacostello.com
Reputation Ink | Apr. 5, 2019 | Spill The Ink Podcast
Melissa Costello is the Creative Lead and Chief Storyteller at…
Making the Most of Your Social Media With Adrian Dayton of Clearview Social
Reputation Ink | Mar. 5, 2019 | Spill The Ink Podcast
Adrian Dayton is the Founder and CEO of ClearView Social, a company that helps simplify social media for professionals. He…
Accelerating Business Development for Law Firms With David Ackert of Ackert Inc.
Reputation Ink | Feb. 5, 2019 | Spill The Ink Podcast
David Ackert is a pioneer in business development innovation and…
Cultivating the Next Generation of Lawyers With Wendy Merrill of DRI
Reputation Ink | Jan. 5, 2019 | Spill The Ink Podcast
Wendy Merrill is a successful businesswoman of many titles, including…