Spill the Ink
The Reputation Ink Podcast
Real conversations about what actually works in professional services marketing.
Hosted by Reputation Ink’s Michelle Calcote King and Steven Gallo, this podcast brings together consultants and in-house experts to unpack how law firms, AEC firms and other professional services firms can turn expertise into authority — and authority into growth — through smart thought leadership, public relations and marketing strategy.
An in-house Legal Recruiter Provides Insights Into in-house Counsel
Reputation Ink | Dec. 5, 2017 | Spill The Ink Podcast
What is your dream job as a lawyer? Have you ever fantasized about getting away from billable hours and building…
Creating Websites That Get People to Convert
Reputation Ink | Nov. 5, 2017 | Spill The Ink Podcast
What does the best version of your website look like…
How to Be a Law Firm Thought Leader and Win Clients
Reputation Ink | Oct. 5, 2017 | Spill The Ink Podcast
Michelle Calcote King is the Principal and President of Reputation…
How to Win the War Against Legalese
Reputation Ink | Sep. 5, 2017 | Spill The Ink Podcast
Michelle Calcote King is the Principal and President of Reputation Ink, a public relations and content marketing agency for law…
Linkedin Advertising for Law Firms: What You Need to Know
Reputation Ink | Aug. 5, 2017 | Spill The Ink Podcast
Does your law firm use LinkedIn advertising? If not, you…
Building the World’s First Expert Witness Search and Referral Firm
Reputation Ink | Jul. 5, 2017 | Spill The Ink Podcast
What makes a good match between a lawyer and an…
How Lawyers Can Get More Speaking Engagements
Reputation Ink | Jun. 5, 2017 | Spill The Ink Podcast
When you think of the events and conferences that you’ve attended, what do you remember most about the keynote speakers?…
Using Reader Data to Inform Law Firm Marketing and Business Development
Reputation Ink | May. 5, 2017 | Spill The Ink Podcast
Adrian Lürssen is the VP of Strategic Development and Co-Founder…
Data Quality Best Practices for Law Firm CRMs
Reputation Ink | Apr. 5, 2017 | Spill The Ink Podcast
Dave Whiteside is the Director of Client Growth & Success…
SEO for Personal Injury Law Firms
Reputation Ink | Mar. 5, 2017 | Spill The Ink Podcast
Chris Dreyer is the Founder and CEO of Rankings.io, an SEO agency that helps elite personal injury law firms secure…
Best Practices for Lawyer Media Interviews
Reputation Ink | Feb. 5, 2017 | Spill The Ink Podcast
Michelle Calcote King is the Principal and President of Reputation…
Media Relations for Lawyers
Reputation Ink | Jan. 5, 2017 | Spill The Ink Podcast
Michelle Calcote King is the Principal and President of Reputation…
