Your source for smart, strategic marketing & PR insights for professional services firms.
INKsights is Reputation Ink’s blog for marketing leaders, law firm managing partners, and AEC firm executives who want to elevate their brand, grow their visibility, and drive business growth through strategic public relations and thought leadership-driven marketing.
Because your firm’s expertise deserves to be seen, heard — and hired.
4 Types of Video B2B Companies Should Be Using in Their Marketing
Reputation Ink | Oct. 19, 2017 | INKsights Blog
It’s likely your B2B company is vendita parco acquatico gonfiabile already incorporating video into its marketing efforts. If not, what…
B2B and Video: A Match Made in ROI Heaven
Shelby Gambrell | Dec. 16, 2016 | INKsights Blog
Reputation Ink’s exclusive interview with Ed Heil of StoryTeller Media + Communications Content may be…
Rep Ink on Screen: 3 Lessons for Creating Video From Scratch
Shelby Gambrell | Oct. 7, 2016 | INKsights Blog
Everyone goes into content marketing and PR for the same reason — the fame. The…
3 Ways the Jacksonville Sheriff Builds Bridges With Social Media
Shelby Gambrell | May. 5, 2016 | INKsights Blog
We’ve all done it. Dinner is simmering on the stove and, hey, I have a few minutes to kill. Let…
Christmas in July: Go Time for Corporate Holiday Card Ideas
Heather Kingry | Jul. 30, 2015 | INKsights Blog
Not to sound like Scrooge, but I really hate all of these Christmas and Black…
Want to Spice Up Your Social Media Videos? Try Dubsmash.
Reputation Ink | Apr. 15, 2015 | INKsights Blog
When scrolling through Vine the other night, I came across a ton of videos with…
Happy Holidays!
Reputation Ink | Dec. 19, 2014 | INKsights Blog
That’s a Wrap! Southwest’s Overreaction to a Tweet, Getting Paid for Social Media Posts and “Mandatory Fun”
Heather Kingry | Jul. 25, 2014 | INKsights Blog
Friday is finally here! Is it just me, or was this a long week? Rep…
Social Media Lessons From US Airways (and Tide and Oreo)
Reputation Ink | Apr. 14, 2014 | INKsights Blog
US Airways tweeted a pornographic photograph today in response to a customer complaint. If that’s…