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Read what you missed:
Building AEC websites that attract new business and support operations
Reputation Ink | Aug. 5, 2021 | Spill The Ink Podcast
An architecture, engineering and construction (AEC) firm’s website is its most valuable marketing asset — but its utility can be…
Why you should focus your marketing on one (or a few) industries
Michelle Calcote King | Aug. 2, 2021 | INKsights Blog
This article originally appeared in DRI’s The Voice. We’ve all…
The importance of email service providers (ESPs): Why you should never send mass emails with Outlook or Gmail
Reputation Ink | Jul. 8, 2021 | INKsights Blog
Email marketing is the most profitable marketing channel, garnering an…
Niching and podcasting: Tools for attracting new legal clients
Reputation Ink | Jul. 5, 2021 | Spill The Ink Podcast
In this episode of Spill the Ink, Michelle Calcote King sits down with Robert Ingalls, the Founder of LawPods, to…
Developing a strong strategic plan for your law firm
Reputation Ink | Jun. 5, 2021 | Spill The Ink Podcast
In this episode of
Why podcasting is an introverted lawyer’s dream networking tool
Michelle Calcote King | May. 30, 2021 | INKsights Blog
The last time I went to a networking event (over…
