Knowledge Center
RAMP Up Your Brand With Curiosity
Reputation Ink | Oct. 1, 2015 | INKsights Blog
It may have killed the cat, but it could save your brand INBOUND track star I started my new agency...
Showcasing Your Shortcomings: How Transparency Makes Your Marketing Stronger
Reputation Ink | Sep. 24, 2015 | INKsights Blog
Don’t just mention your weaknesses, lead with them Round two...
Reputation Ink’s Work for Client Stellar Recognized as ‘best Website for Generating Business and Leads’
Reputation Ink | Sep. 18, 2015 | Newsroom
Content marketing and public relations firm Reputation Ink and its...
The Ritz Theatre and Museum, Smg Partner With Jacksonville Porchfest to Bring Flow Tribe as Headline Act to Second-annual Event
Reputation Ink | Sep. 15, 2015 | Newsroom
The Ritz Theatre and Museum and SMG have partnered with Jacksonville PorchFest to provide the headline act for the popular...
Are You Helping or Hurting Your Marketing Content?
Reputation Ink | Aug. 19, 2015 | INKsights Blog
Effective writing is an integral part of marketing success and...
Reputation Ink Offers Marketers Chance at New Job, Ticket to HubSpot Conference, in ‘Rep Ink Ultimate Inbound Interview Contest’
Reputation Ink | Aug. 10, 2015 | Newsroom
Content marketing and public relations firm Reputation Ink is offering...
Christmas in July: Go Time for Corporate Holiday Card Ideas
Heather Kingry | Jul. 30, 2015 | INKsights Blog
Not to sound like Scrooge, but I really hate all of these Christmas and Black Friday in July promotions. Come...
Reputation Ink President Named ‘Woman of Influence’ by Jacksonville Business Journal
Reputation Ink | Jul. 30, 2015 | Newsroom
Michelle Calcote King, principal and president of content marketing and...
How BuzzFeed Became the Beyoncé of Creating Content for Millennials
Reputation Ink | Jul. 28, 2015 | INKsights Blog
Lessons from BuzzFeed and NewsCred’s webinar, “Creating Content for Millennials:...
6 Reasons You Need an Internal Social Media Policy
Reputation Ink | Jul. 21, 2015 | INKsights Blog
Last month, I was invited to speak at the College Sports Information Directors of America (CoSIDA) convention on the topic...
9 Reasons Your Content Marketing Isn’t Working
Michelle Calcote King | Jul. 20, 2015 | INKsights Blog
More marketers are spending time, money and resources on content...
Think You’re a Thought Leader? It’s Not Enough.
Reputation Ink | Jul. 1, 2015 | INKsights Blog
Why you need to integrate challenger marketing into your content...