Knowledge Center
7 Steps to Developing a Law Firm Content Marketing Strategy
Michelle Calcote King | Sep. 27, 2017 | INKsights Blog
While law firms are prolific content generators, very few firms have a documented content marketing strategy. According to Greentarget’s 2017 State...
Reputation Ink Media Strategy for Client Lightfoot, Franklin & White Wins 2017 LMASE Your Honor Award
Reputation Ink | Sep. 25, 2017 | Newsroom
The Legal Marketing Association Southeast Region (LMASE) recognized Rep Ink's...
Thought Leadership vs. Lead Generation: Why Legal Blogging Needs a Strategic Update
Michelle Calcote King | Sep. 22, 2017 | INKsights Blog
At the Legal Marketing Association’s Southeastern Conference last week in...
How to Win the War Against Legalese
Reputation Ink | Sep. 5, 2017 | Spill The Ink Podcast
Michelle Calcote King is the Principal and President of Reputation Ink, a public relations and content marketing agency for law...
Linkedin Advertising for Law Firms: What You Need to Know
Reputation Ink | Aug. 5, 2017 | Spill The Ink Podcast
Does your law firm use LinkedIn advertising? If not, you...
Reputation Ink Receives Industry Marketing Award for Work With Stellar
Reputation Ink | Jul. 24, 2017 | Newsroom
Content marketing, lead generation and public relations firm Reputation Ink...
Content Marketers: 7 Ways to Improve Your Subject-matter-expert Interviews
Michelle Calcote King | Jul. 12, 2017 | INKsights Blog
Get the information you need to create persuasive, insightful content by conducting better interviews I’ll let you in on a...
Building the World’s First Expert Witness Search and Referral Firm
Reputation Ink | Jul. 5, 2017 | Spill The Ink Podcast
What makes a good match between a lawyer and an...
Reputation Ink Promotes Steven Gallo to Content Marketing Manager
Reputation Ink | Jun. 22, 2017 | Newsroom
After nine months with content marketing and public relations firm...
Reputation Ink promotes Shelby Dorsey to Operations Manager
Reputation Ink | Jun. 13, 2017 | Newsroom
After just over a year with content marketing and public relations firm Reputation Ink, Account Coordinator Shelby Dorsey has been...
How Lawyers Can Get More Speaking Engagements
Reputation Ink | Jun. 5, 2017 | Spill The Ink Podcast
When you think of the events and conferences that you’ve...
Using Reader Data to Inform Law Firm Marketing and Business Development
Reputation Ink | May. 5, 2017 | Spill The Ink Podcast
Adrian Lürssen is the VP of Strategic Development and Co-Founder...