Your source for smart, strategic marketing & PR insights for professional services firms.
INKsights is Reputation Ink’s blog for marketing leaders, law firm managing partners, and AEC firm executives who want to elevate their brand, grow their visibility, and drive business growth through strategic public relations and thought leadership-driven marketing.
Because your firm’s expertise deserves to be seen, heard — and hired.
Using design to achieve business goals: An architecture, engineering and construction firm marketing guide
Raychel Lean | Apr. 1, 2025 | INKsights Blog
(Hint: It’s not about making things look pretty) Imagine visiting two construction sites. One is well-organized and has clear safety…
Architecture public relations: 6 publications every architectural firm should target to showcase projects, expertise
Michelle Calcote King | Jun. 28, 2022 | INKsights Blog
Here are six architectural publications (for commercial/non-residential architects) that we recommend and how to get…