Your source for smart, strategic marketing & PR insights for professional services firms.
INKsights is Reputation Ink’s blog for marketing leaders, law firm managing partners, and AEC firm executives who want to elevate their brand, grow their visibility, and drive business growth through strategic public relations and thought leadership-driven marketing.
Because your firm’s expertise deserves to be seen, heard — and hired.
Using design to achieve business goals: An architecture, engineering and construction firm marketing guide
Raychel Lean | Apr. 1, 2025 | INKsights Blog
(Hint: It’s not about making things look pretty) Imagine visiting two construction sites. One is well-organized and has clear safety…
Building stronger AEC partnerships through collaborative marketing
Reputation Ink | Feb. 28, 2025 | INKsights Blog
The architecture, engineering, and construction (AEC) industry is built on personal connection. Projects aren’t just…
The power shift: What AEC marketers can learn from the 2024 election
Reputation Ink | Jan. 23, 2025 | INKsights Blog
B2B marketers who want to remain a trusted source for their audience need to pay…
Merry and bright: A blueprint for creating your AEC firm’s 2024 holiday card
Reputation Ink | Nov. 5, 2024 | INKsights Blog
Merry and bright: A blueprint for creating your AEC firm’s 2024 holiday card
October AEC firm rankings, lists, awards and PR opportunities
Shelby Gambrell | Oct. 14, 2024 | INKsights Blog
October AEC firm rankings, lists, awards and PR opportunities
September AEC firm rankings, lists, awards and PR opportunities
Shelby Gambrell | Sep. 16, 2024 | INKsights Blog
We keep an eye on all things AEC, and here are the opportunities we believe…
August AEC firm rankings, lists, awards and PR opportunities
Shelby Gambrell | Aug. 12, 2024 | INKsights Blog
Below are Rep Ink’s favorite PR opportunities this month for our AEC clients.
July AEC firm rankings, lists, awards and PR opportunities
Shelby Gambrell | Jul. 12, 2024 | INKsights Blog
Check out our recommended PR opps for the AEC industry this month.
Maximizing visibility and impact: how to effectively promote your AEC firm’s projects
Reputation Ink | Jul. 9, 2024 | INKsights Blog
Effectively showcasing your architecture, engineering, and construction firm’s projects is essential.
June AEC firm rankings, lists, awards and PR opportunities
Shelby Gambrell | Jun. 13, 2024 | INKsights Blog
The temperature isn’t the only thing rising these days. Many of our architecture, engineering and construction (AEC) clients are experiencing…
Interacting with reporters at conferences: a guide for legal and AEC professionals
Raychel Lean | Jun. 5, 2024 | INKsights Blog
At conferences, expos and other industry events, the sea of email and phone pitches temporarily…
May AEC firm rankings, lists, awards and PR opportunities
Shelby Gambrell | May. 14, 2024 | INKsights Blog
We are here with the strongest opportunities for AEC firms to get the most mileage…