Reputation Ink Promotes Ashton Nichols to Senior Account Coordinator

JACKSONVILLE, Fla. (November 25, 2024) — Marketing and public relations agency Reputation Ink has promoted Ashton Nichols to senior account coordinator. She joined the agency as an account coordinator in November 2022.

A former business reporter, Nichols has a storyteller’s instincts and a strategist’s approach to marketing — adept at developing messages that resonate with professional audiences and building relationships that inspire and drive her clients’ success. Before joining Reputation Ink, she covered startups, venture capital and the energy industry for notable publications, including the Dallas Morning News, The Columbus Dispatch, Cincinnati Magazine and The Ohio Center for Investigative Journalism.

“Ashton has been a delight to work with since day one, and she’s an asset to this agency and her clients,” Reputation Ink’s principal and president Michelle Calcote King said. “We’re excited to recognize the significant impact she’s had and look forward to seeing what she’ll accomplish in the next phase of her career.”

As senior account coordinator, Nichols will organize and implement marketing and PR campaigns for Reputation Ink’s law firm accounts. As the main point of contact for multiple clients, she will anticipate needs, manage communication and align strategies with client objectives.

“Ashton’s creativity, strategic thinking and project management skills make her an invaluable member of our legal team — and her kindness and wit make her a pleasure to work with,” senior director of public relations Kevin Aschenbrenner said. “I have no doubt we will see many more accomplishments as she develops into one of our agency’s future leaders.”

Nichols holds a Bachelor of Science in Journalism and a Bachelor of Arts in Economics from Ohio University. She received the Julie Galvan Outstanding Graduate in Journalism Award in 2021 and is a former White House Correspondents’ Association Scholar. 

About Reputation Ink

Reputation Ink is a marketing and public relations agency focused on business-to-business (B2B) professional services firms. The firm specializes in three core industries: corporate law firms, architecture, engineering and construction (AEC) firms, and other B2B firms. Providing public relations, content marketing, thought leadership, social media marketing, email marketing, video marketing and creative design, the agency has generated millions in ROI for its clients.