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News Articles : The Reputation Ink Blog

Reputation Ink Bolsters Client Service with Strategic Communications Hire

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JACKSONVILLE, Fla. (June 12, 2025) – Reputation Ink, a leading content marketing and public relations firm, welcomes Jennifer Powell as an account manager to strengthen its growing team.

“Jennifer’s in-house background equips her with a deep empathy for our clients’ business pressures and priorities,” said Michelle Calcote King, president of Reputation Ink. “We’re excited to add her to the team because this firsthand experience allows her to anticipate client pain points and deliver communications strategies that not only tell great stories but also drive real business results.”

Powell brings nearly 12 years of strategic communications experience across agency and in-house roles, with a focus on executive visibility, media relations, thought leadership, and crisis communications expertise. She is adept at guiding clients through complex challenges and crafting compelling narratives that resonate with diverse audiences.

Her career includes work with professional services firms, technology companies and mission-driven organizations, where she developed and executed multichannel communication and marketing strategies that elevate brand stories, ensure message alignment and contribute to bottom-line growth.

“PR is at its best when it’s aligned with business objectives and focused on building lasting credibility,” Powell said. “I’m passionate about helping clients uncover the stories that matter — the ones that build trust, spark engagement and ultimately support growth. I’m thrilled to join a team that values strategy and creativity in equal measure.”

Powell holds a bachelor’s degree in public relations from Texas Tech University and has cultivated her expertise by working across a multitude of industries spanning the B2B, B2C and B2B2C sectors.

About Reputation Ink

Reputation Ink is a content marketing and public relations firm focused on building reputations. The firm’s professionals provide marketing strategy, messaging, public relations, writing and content marketing services. Headquartered in Jacksonville, Fla., Reputation Ink’s clients span the country and include leaders in a range of industries including law, architecture, engineering, construction, industrial, technology, healthcare, energy and real estate.

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