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Read what you missed:
Thought Leadership vs. Lead Generation: Why Legal Blogging Needs a Strategic Update
Michelle Calcote King | Sep. 22, 2017 | INKsights Blog
At the Legal Marketing Association’s Southeastern Conference last week in Charlotte, North Carolina, in a session on content marketing, the…
How to Win the War Against Legalese
Reputation Ink | Sep. 5, 2017 | Spill The Ink Podcast
Michelle Calcote King is the Principal and President of Reputation…
Linkedin Advertising for Law Firms: What You Need to Know
Reputation Ink | Aug. 5, 2017 | Spill The Ink Podcast
Does your law firm use LinkedIn advertising? If not, you…
Content Marketers: 7 Ways to Improve Your Subject-matter-expert Interviews
Michelle Calcote King | Jul. 12, 2017 | INKsights Blog
Get the information you need to create persuasive, insightful content by conducting better interviews I’ll let you in on a…
Building the World’s First Expert Witness Search and Referral Firm
Reputation Ink | Jul. 5, 2017 | Spill The Ink Podcast
What makes a good match between a lawyer and an…
How Lawyers Can Get More Speaking Engagements
Reputation Ink | Jun. 5, 2017 | Spill The Ink Podcast
When you think of the events and conferences that you’ve…