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Read what you missed:
The Hidden Costs of Cutting Your Legal Marketing Budget
Michelle Calcote King | Jun. 19, 2019 | INKsights Blog
Note: This post was first published on the Thomson Reuters Legal Executive Institute blog. It’s the classic chicken-and-egg problem: You…
7 Decisions to Make Before Beginning a Content Project
Michelle Calcote King | Jun. 6, 2019 | INKsights Blog
Content projects — such as website updates and new bios,…
The Thorough Process of Ranking Law Firms With Michael Rafalowich of Euromoney Institutional Investor
Reputation Ink | Jun. 5, 2019 | Spill The Ink Podcast
Michael Rafalowich is the Litigation Managing Editor at Euromoney Institutional…
Differentiate Your Law Firm Marketing With Personality and a Unique Voice
Reputation Ink | May. 22, 2019 | INKsights Blog
What does your law firm’s marketing content say? Does it have a voice? Is anyone listening? Nowadays, all of us…
8 Ways to Get People to Sign Up for Your Newsletter
Michelle Calcote King | May. 16, 2019 | INKsights Blog
Want the good news or the bad news first? Let’s…
Law Firm Diversity: How to Showcase Your Efforts (and Not Be Fake)
Reputation Ink | May. 7, 2019 | INKsights Blog
The issue of diversity in the modern law firm is…