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Subscribe to our newsletter, INKsights, to receive insights (pun intended) on thought leadership, public relations, and marketing for B2B professional services firms sent straight to your inbox.
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Read what you missed:
Architecture Marketer Spotlight: The Warp Speed Evolution of AEC Marketing
Reputation Ink | Jan. 5, 2023 | Spill The Ink Podcast
The marketing industry is evolving at warp speed, as Jennifer Haferbecker, the chief marketing office at HGA, tells Michelle in…
Why Editorial Calendars Are a Legal PR Crystal Ball for 2023
Kevin Aschenbrenner | Dec. 22, 2022 | INKsights Blog
“If only reporters and editors would just tell us what…
Insights on Scaling and Selling Multimillion-dollar Professional Services Firms
Reputation Ink | Dec. 5, 2022 | Spill The Ink Podcast
Running a business isn’t just crunching numbers; it’s an art…
Contributor Networks and Bylined Article Opportunities: What Lawyers and Legal Professionals Need to Know
Reputation Ink | Dec. 2, 2022 | INKsights Blog
There are many ways to secure a byline in a key media outlet. While working with a legal PR agency…
What AEC Firms Need to Know About Google’s ‘Helpful Content’ Algorithm Update
Michelle Calcote King | Nov. 30, 2022 | INKsights Blog
Google recently launched a ‘helpful content’ update to its search…
The Value of Market Research for Architecture, Engineering and Construction Firms
Reputation Ink | Nov. 5, 2022 | Spill The Ink Podcast
Making a decision? Research is key. Market research empowers architecture,…
