Knowledge Center
A Legal Tech Professional’s Guide to the Media You Must Know: The Bloggers and Media Outlets
Reputation Ink | Sep. 30, 2022 | INKsights Blog
Securing coverage in trusted media outlets will help build your case before notoriously selective lawyers and other legal tech purchasers.
Branding Your Architecture, Engineering and Construction Firm
Reputation Ink | Sep. 5, 2022 | Spill The Ink Podcast
How a potential client perceives your AEC firm holds significant...
Legal Public Relations: How to Get Covered by the Wall Street Journal
Reputation Ink | Aug. 23, 2022 | INKsights Blog
Getting featured or quoted in The Wall Street Journal can...
Shifting Mindsets: Scaling Your Law Firm Business as a Female Owner
Reputation Ink | Aug. 5, 2022 | Spill The Ink Podcast
Intricate gender dynamics exist in a lot of industries, but they’re especially prevalent in male-dominated fields like the legal profession....
How to Leverage Your Next Event Sponsorship
Reputation Ink | Aug. 5, 2022 | INKsights Blog
Sponsoring an event — whether an event discussion, seminar or...
Law360: Law Firm Submissions 101
Shelby Gambrell | Jul. 25, 2022 | INKsights Blog
Today we are exploring Law360 awards and rankings, and why...
Ditching the Billable-hour Model with the ADVOS Pro P3 Method
Reputation Ink | Jul. 5, 2022 | Spill The Ink Podcast
Could a world exist where law firms don’t operate under the constraints of the hourly billing model — and they’re...
Reputation Ink Principal Serves as Juror for Society for Marketing Professional Services Awards
Reputation Ink | Jul. 5, 2022 | Newsroom
Michelle Calcote King, the Principal & President of Reputation Ink,...
Reputation Ink’s Podcast Receives Gold in 2022 Bulldog PR Awards
Reputation Ink | Jul. 1, 2022 | Newsroom
Reputation Ink, a public relations and content marketing agency serving...
Reducing Stigma and Promoting Wellness in the Legal Industry
Reputation Ink | Jun. 5, 2022 | Spill The Ink Podcast
The legal industry is known for its competitive nature. Sadly, the high-pressure environment can take a deep toll on the...
How to Edit Your Law Firm’s Wikipedia Page: 3 Golden Rules
Michelle Calcote King | May. 28, 2022 | INKsights Blog
Just like death and taxes, if you’re a marketer, it’s...
Reputation Ink wins 2022 Award of Excellence for Podcast with Communicator Awards
Reputation Ink | May. 23, 2022 | Newsroom
Reputation Ink, a B2B professional services public relations and content...