Your source for smart, strategic marketing & PR insights for professional services firms.
INKsights is Reputation Ink’s blog for marketing leaders, law firm managing partners, and AEC firm executives who want to elevate their brand, grow their visibility, and drive business growth through strategic public relations and thought leadership-driven marketing.
Because your firm’s expertise deserves to be seen, heard — and hired.
The Power Shift: What Legal Marketers Can Learn From the 2024 Election
Kevin Aschenbrenner | Jan. 23, 2025 | INKsights Blog
Legal marketers who want to remain a trusted source for their audience need to pay attention to the media landscape…
Attorney Bios Are a Business Development Tool. Here’s How to Use Them
Raychel Lean | Oct. 31, 2024 | INKsights Blog
Attorney bios are among the most frequently visited pages on…
October Law Firm Rankings, Lists, Awards and PR Opportunities
Raychel Lean | Oct. 15, 2024 | INKsights Blog
Here are the legal PR deadlines we don’t want you…
September Law Firm Rankings, Lists, Awards and PR Opportunities
Raychel Lean | Sep. 17, 2024 | INKsights Blog
Here are the legal PR opportunities on our watch list this month.
August Law Firm Rankings, Lists, Awards and PR Opportunities
Raychel Lean | Aug. 12, 2024 | INKsights Blog
Here are the legal PR opportunities that are in full…
July Law Firm Rankings, Lists, Awards and PR Opportunities
Raychel Lean | Jul. 10, 2024 | INKsights Blog
Here are the legal PR opportunities on our radar this…
How to Best Utilize the Chambers and Partners USA Portal for Your Firm
Ashton Nichols | Jul. 10, 2024 | INKsights Blog
Legal marketers and attorneys might have used the Chambers portal in the past as a place to pull badges and…
June Law Firm Rankings, Lists, Awards and PR Opportunities
Shelby Gambrell | Jun. 13, 2024 | INKsights Blog
And now, let’s look at the top legal opportunities we’re…
Interacting With Reporters at Conferences: A Guide for Legal and AEC Professionals
Raychel Lean | Jun. 5, 2024 | INKsights Blog
At conferences, expos and other industry events, the sea of…
May Law Firm Rankings, Lists, Awards and PR Opportunities
Shelby Gambrell | May. 14, 2024 | INKsights Blog
It’s hard to believe Q2 is halfway over. Well, kinda hard to believe. If your firm is anything like our…
Social Media Video Matters: Why and How to Do It at Your Law Firm (With Examples)
Sofia Millar | Apr. 30, 2024 | INKsights Blog
If you want to keep the social media algorithm happy…
April Law Firm Rankings, Lists, Awards and PR Opportunities
Shelby Gambrell | Apr. 15, 2024 | INKsights Blog
Happy Earth Month! One of the best ways to recycle…
