About Us
We are Reputation Ink — the agency professional services firms trust to build credibility, drive visibility, and grow their reputations.
We specialize in strategic marketing, public relations, content marketing, and creative services for B2B professional services firms, particularly law firms, architecture, engineering and construction (AEC) firms, and other B2B consultancies.
Challenges We Solve
Our clients turn to us when the stakes are high, differentiation is tough, and their expertise deserves to be seen and heard. We’re often brought in when firms are facing challenges that time-strapped internal teams or generalist agencies aren’t equipped to solve.
If any of the following sound familiar, you’re in the right place.
- Struggling to differentiate in a crowded, credibility-driven market.
- Lacking a clear, consistent message that resonates with your sophisticated buyers.
- Needing thought leadership that showcases your expertise but lacking time or writing talent.
- Falling short on media coverage that reaches decision-makers and industry influencers.
- Navigating long sales cycles without consistent marketing support.
- Missing out on rankings, awards, and speaking opportunities that build authority.
- Underutilizing LinkedIn and owned content channels for visibility.
- Lacking in-house writing, PR, or design resources who understand your complex work.
- Needing a strategic partner who “gets” law, AEC, and professional services inside and out.
Who We Are
Our team is dispersed across the U.S. and Canada, operating from home offices and bringing together deep experience and unmatched agility.
Many of us are former journalists, which means we know how to find the newsworthy angle in even the most complex topics, and we know exactly how to pitch it. With strong relationships across legal, AEC and business media, we consistently secure high-impact placements that shape perception and build trust.
What sets us apart is our deep understanding of the professional services world. We speak your language, understand long sales cycles, and know how to position expertise as your most valuable asset. Whether we’re crafting a firm’s messaging strategy, ghostwriting thought leadership, managing award submissions, or launching an integrated campaign, we do it with precision, creativity, and an unwavering commitment to quality writing.
