Knowledge Center
Reputation Ink President Named ‘Woman of Influence’ by Jacksonville Business Journal
Reputation Ink | Jul. 30, 2015 | Newsroom
Michelle Calcote King, principal and president of content marketing and public relations firm Reputation Ink, has been named a “Woman...
How BuzzFeed Became the Beyoncé of Creating Content for Millennials
Reputation Ink | Jul. 28, 2015 | INKsights Blog
Lessons from BuzzFeed and NewsCred’s webinar, “Creating Content for Millennials:...
6 Reasons You Need an Internal Social Media Policy
Reputation Ink | Jul. 21, 2015 | INKsights Blog
Last month, I was invited to speak at the College...
9 Reasons Your Content Marketing Isn’t Working
Michelle Calcote King | Jul. 20, 2015 | INKsights Blog
More marketers are spending time, money and resources on content marketing than ever before. In fact, 42 percent of businesses...
Think You’re a Thought Leader? It’s Not Enough.
Reputation Ink | Jul. 1, 2015 | INKsights Blog
Why you need to integrate challenger marketing into your content...
Content Curation: How to Collect and Share What Readers Want
Heather Kingry | Jun. 19, 2015 | INKsights Blog
A recent study by Ascend2 revealed that 53 percent of...
What Every Company Ought to Know About Social Media
Reputation Ink | Jun. 2, 2015 | INKsights Blog
Lessons from Copyblogger CEO and Founder Brian Clark No matter how much game you think you have, your relationships...
Reputation Ink’s Work for Client Stellar Recognized in National Award Competition
Reputation Ink | May. 26, 2015 | Newsroom
Stellar, a fully integrated firm focused on design, engineering, construction...
Why Your Content is Now Your Brand
Michelle Calcote King | May. 5, 2015 | INKsights Blog
I’ll admit it. Before I started my own marketing firm,...
Greenscape Pairs Beer With Trees in Unique ‘Brews for Branches’ Fundraiser
Reputation Ink | Apr. 20, 2015 | Newsroom
Greenscape of Jacksonville, a not-for-profit organization dedicated to enriching Jacksonville through planting, protecting and promoting trees, invites the Jacksonville community...
Want to Spice Up Your Social Media Videos? Try Dubsmash.
Reputation Ink | Apr. 15, 2015 | INKsights Blog
When scrolling through Vine the other night, I came across...
Near a Microphone? Be Careful With Your Words
Reputation Ink | Apr. 9, 2015 | INKsights Blog
In the past few weeks, there have been numerous examples...