Architecture, Engineering & Construction (AEC) Public Relations
Building Reputations That Win Projects
At Reputation Ink, we understand that good PR agencies secure media attention, but great PR agencies secure the right media attention in the right arenas.
What We Do
For over a decade, we’ve been helping architecture, engineering, and construction (AEC) firms elevate their visibility, win more projects, and strengthen their reputations by connecting them with the audiences, publications, and opportunities that matter most.
We specialize in public relations for the AEC sector and work with a wide range of firms, including architecture, engineering, construction, product manufacturing, technology, and service providers to the built environment. Our deep industry focus allows us to transform technical expertise into powerful PR strategies that directly support your business development goals.
What Sets Us Apart
We speak “engineer”
We know the difference between BIM and CAD, design-build and CMAR, and shop drawings versus as-builts.
Our team of former journalists and brand storytellers understands how AEC firms operate, where their expertise lies, and how to uncover the stories that matter — whether it’s a cutting-edge infrastructure project or an architect’s unique design philosophy.
Deep media relationships
We don’t cold-pitch. Thanks to years of experience, we have trusted relationships with key trade, business, and mainstream media.
Journalists and editors turn to us for expert sources, and we know exactly how to deliver timely, relevant insights that land coverage in outlets that matter — from ENR, Building Construction + Design and Architectural Record to The Wall Street Journal and Fox News.
Strategic, quality-driven PR
We know great PR isn’t a numbers game. It’s about securing meaningful, high-impact opportunities that move your firm closer to its long-term goals — not just racking up headlines.
We laser-focus on the right publications, awards, speaking opportunities, and industry associations to position your firm as an industry leader and trusted authority.
our AEC PR services
Thought Leadership & Expert Positioning
We position your architects, engineers, project managers and executives as go-to experts by crafting compelling narratives, securing bylined articles, arranging high-profile interviews, and identifying speaking engagements. We help translate complex technical expertise into clear, engaging insights that resonate with target audiences.
Proactive Media Relations
We proactively pitch your firm’s stories, projects, and expertise to the right media outlets, staying ahead of editorial calendars, news cycles, and trends. We monitor the media landscape daily, identifying opportunities for timely commentary and leveraging trending topics to position your firm at the center of the conversation.
Award Strategy & Submissions
We know which awards matter — and which are pay-to-play distractions. Our team continuously tracks AEC industry awards and has a proven track record of developing winning submissions. We handle the time-consuming details, helping your firm stand out without overwhelming your team.
Industry Association & Event Strategy
We help you navigate the crowded world of AEC associations and conferences — securing speaking slots, building partnerships, and leveraging your membership for maximum visibility and impact.
Project & Firm Storytelling
Your firm’s latest projects aren’t just deliverables — they’re powerful stories. We highlight the people, innovations, and challenges behind your work, showcasing your expertise to current and prospective clients, partners, and top talent.
Crisis Communications
From proactive preparation to real-time crisis response, we provide expert guidance to protect your reputation when challenges arise. We offer media training, develop crisis communication plans, and help ensure you are prepared for the unexpected.