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Read what you missed:
The Time to Embrace Twitter for Professional Development Was Yesterday
Reputation Ink | Apr. 10, 2014 | INKsights Blog
When my book publisher told me I had to get on Twitter four years ago to “build my platform,” I…
Three Lessons From Cinnabon’s President: Form Unlikely Partnerships, Think Like a Hot Shot and Embrace Risk
Michelle Calcote King | Apr. 9, 2014 | INKsights Blog
Last week I had the pleasure of attending the Legal…
How to Create a Brand Story Worth Telling
Michelle Calcote King | Apr. 9, 2014 | INKsights Blog
There’s a common misconception that business-to-business communications have to look…
How to Stand Out in a Sea of Content
Michelle Calcote King | Apr. 8, 2014 | INKsights Blog
We know now that content marketing isn’t a fad. In fact, it’s the hottest thing going right now in the…
How Not to Make a Public Apology
Reputation Ink | Apr. 1, 2014 | INKsights Blog
In honor of April Fools’ Day, we recall some of…
Content Marketing Isn’t a Fad. Jump in Feet First With These Tips.
Michelle Calcote King | Mar. 27, 2014 | INKsights Blog
Through the outdated lens of traditional marketing, it doesn’t really…