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Read what you missed:
How Not to Make a Public Apology
Reputation Ink | Apr. 1, 2014 | INKsights Blog
In honor of April Fools’ Day, we recall some of the less-than-successful public apologies made by celebrities and other public…
Content Marketing Isn’t a Fad. Jump in Feet First With These Tips.
Michelle Calcote King | Mar. 27, 2014 | INKsights Blog
Through the outdated lens of traditional marketing, it doesn’t really…
Underestimate the Value of Good Writing at Your Peril
Michelle Calcote King | Mar. 25, 2014 | INKsights Blog
It’s 5:30 a.m. and my alarm is beeping. I grab…
Three Tips to Get the Most Out of Face-to-face Networking in the Digital Age
Michelle Calcote King | Mar. 24, 2014 | INKsights Blog
For the first time in what seems like ages, I recently attended a networking event. Having focused on growing my…
Does Your Content Live Up to Your Headline?
Michelle Calcote King | Mar. 20, 2014 | INKsights Blog
Ever clicked on a headline only to be sorely disappointed…
There is Such a Thing as Bad PR
Reputation Ink | Mar. 18, 2014 | INKsights Blog
They say there’s no such thing as bad PR. Tell…