HOLIDAY MARKETING

Make Your Brand Shine This Holiday Season

The holidays are more than just a festive season — they’re a chance for B2B professional services firms to express gratitude, strengthen relationships, and leave a lasting impression on clients, prospects, partners, and employees.

At Reputation Ink, we help law firms, architecture, engineering, construction (AEC) companies, and other B2B firms design and deliver holiday campaigns that stand out with creativity, authenticity, and polish. From custom-designed cards to engaging videos, social campaigns, and year-end reflections, we transform holiday marketing into a strategic relationship-building opportunity.

We work with your team to develop the right concept — whether it’s fun and lighthearted, elegant and heartfelt, or bold and edgy — always aligned with your brand voice and values.

We help you craft messages that not only thank your clients and partners but also celebrate your employees and showcase your company culture.

From list management and segmentation to production, distribution, and post-campaign promotion, we handle the details so your team can focus on celebrating the season.

We combine award-winning copywriting, journalism-style storytelling, and high-impact design to create holiday messages that are thoughtful, engaging, and memorable — whether delivered in print, email, or video.

We map out a detailed holiday marketing timeline, ensuring no detail gets lost in the year-end rush. From card production schedules to email campaign planning, we keep your team on track.

Why Holiday Marketing Matters for B2B Firms

Express Gratitude

Thank the people who matter most to your business.

Strengthen Connections

Stand out with a holiday message that feels authentic, not generic, and reinforces your firm’s values and relationships.

Highlight Your Culture

Show the human side of your brand in a meaningful way.

Deliver Creativity

Share something fun, smart, or beautiful that clients will remember long after the holidays.

Industry Specialties

For Law Firms

From national firms to boutique practices, we help legal marketers create holiday campaigns that balance professionalism with warmth.

For AEC Firms

We help AEC firms tell their stories through custom holiday cards, videos, and campaigns that reflect their creativity, craftsmanship, and appreciation.

For Other B2B Firms

Whether you’re in consulting, finance, technology, or another B2B sector, we tailor holiday marketing strategies that fit your audience, goals, and brand personality.

At Reputation Ink, we strive to be on the Nice List with our holiday marketing campaigns.

Check out our holiday marketing of years past to see how we ring in the season.

2024: Reputation Ink’s race to save Christmas

2023: When the bots take over your company’s holiday video

2022: That’s the way we became Reputation Ink

2021: That’s a Wrap!

2020: Rep Ink’s Nice List

2019: Reputation Ink’s PR tiprs for the 2019 holiday season

2018: 12 Days of Ink-mas

2017: The thought leader in the big red suit

2016: F*ck 2016: A Marketer’s please to Santa

Cover image for 2015 holiday card Crimes Against Content

2015: Crimes Against Content

Cover image for 2014 holiday card A Christmas Marketing Story

2014: A Christmas content marketing story

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