Client situation Ehrenstein|Sager is a highly regarded, three-attorney litigation boutique in Coral Gables, Florida. The firm defends sovereign governments against claims on U.S. soil and represents companies, investors and high-net-worth individuals in complex U.S. and cross-border litigation. The firm’s clients often retain Ehrenstein|Sager to handle high-stakes cases with millions or billions in damages on the […]
The client experience is at the heart of GBBN Architects’s brand and marketing strategy. Jennifer Sebranek, the firm’s chief marketing officer, says they make every decision with relationship-building in mind and to give audiences a behind-the-scenes look at what it’s like to work with and for GBBN.
Client situation Superior Construction is a nearly 90-year-old company steeped in tradition and family values. Owned by the same family for four generations, the heavy civil infrastructure contractor also had the same visual identity for much of its history, which had become stale and unappealing to younger audiences. Challenge After advising Superior’s leadership that the company […]
We continue our architecture marketer spotlight series with Katie Robinson, a principal and the chief marketing officer at LS3P, an architecture, interiors and planning firm. She and Michelle discuss the firm’s marketing evolution, including how their focus on marrying communications and knowledge management has driven their success, elevated their marketing efforts and helped them provide greater value to clients. They also discuss how to engage subject-matter experts in marketing efforts as well as podcasting, social media, career development and artificial intelligence.
Client situation Harris St. Laurent & Wechsler LLP (HSW) is a premier boutique litigation and employment firm based in New York City with an office in Washington, D.C. that represents a broad spectrum of clients ranging from financial services executives and start-up founders to closely held business partners and leading companies. Challenge When HSW came […]