According to LinkedIn, members engage with 1.5 million pieces of content every minute, a testament to the platform’s success at fostering connection.

Attorney bios are among the most frequently visited pages on a law firm’s website, used by decision-makers to compare and contrast firms and gauge attorney skills and compatibility.

How much more efficient and effective does AI actually make marketing agencies?

Here are 12 AI tools that can support the creation of thought leadership content and best practices for implementing them.

How to make that dreaded on-cam interview easier for yourself.

Legal marketers and attorneys might have used the Chambers portal in the past as a place to pull badges and view rankings, but there are yet more treasures just waiting for you to check out and leverage in your Chambers process.

At conferences, expos and other industry events, the sea of email and phone pitches temporarily parts to make way for real, face-to-face connections with journalists. Here’s how — and why — professionals in the legal, architecture, engineering and construction (AEC) industries should seize this opportunity to meet the media.

If you want to keep the social media algorithm happy — and more importantly, your audience engaged — you should consider working video into your strategy.

Speaking engagements are more than just additional CV bullets; they demonstrate authority and expertise to prospects.

Congratulations! You’ve successfully implemented an email marketing strategy to connect with your clients and prospects. Email marketing is a potent tool for getting a high return on your marketing investment.  But, wait!  Just a day after hitting ‘send,’ you receive that dreaded message: “So-and-so didn’t receive the email; it went to spam.” Even worse? Your […]