LEGAL 500 SUBMISSIONS

The Legal 500 is one of the most respected legal directories in the world, offering independent rankings of law firms and attorneys by practice area and jurisdiction.

Showcase Your Practice.
Elevate Your Recognition.

With a strong global presence and a reputation for editorial rigor, a ranking in the Legal 500 can signal to peers, prospects and clients that your practice stands among the best.

But competition is steep. And a standout submission requires more than compiling case summaries — it takes strategic positioning, crisp writing and a deep understanding of what the Legal 500 values most.

Unlike some directories, the Legal 500 goes beyond simple accolades. Its research-driven rankings are used by GCs and referral sources to benchmark top-tier talent.

  • The quality and complexity of recent matters
  • Client referee feedback
  • Market commentary and peer insights
  • Interviews with practice group leaders (when granted)
  • Increase your firm’s credibility with prospective clients
  • Strengthen your position in high-value RFPs
  • Amplify internal recognition and retention efforts
  • Support lateral recruitment and practice growth

How We Support Legal 500 Submissions

We partner with legal marketing teams and attorneys to take the pressure off your internal resources — and maximize your chances of a top-tier ranking.

Our services include:

Submission Strategy and Development

We help shape your approach by identifying the strongest matters and attorneys to feature — and aligning your submission with the Legal 500’s editorial priorities.

Narrative and Matter Summary Writing

Our team translates complex legal work into clear, compelling summaries that tell the story of your impact without marketing fluff and without losing nuance.

Referee Strategy and Outreach

We advise on referee selection, help communicate expectations and lighten the coordination load so your contacts are more likely to respond when the time comes.

Interview Preparation (When Applicable)

While not all firms are interviewed, we help ensure your attorneys are prepared when the opportunity arises with messaging that aligns with the submission and market dynamics.

Project Management

We manage the timeline, track down matter details and keep everyone aligned and on deadline so nothing gets lost in the shuffle.

Post-Ranking Promotion

Once rankings are live, we help promote your success across website content, email, social media and other owned and earned media opportunities.

What Sets Us Apart

We specialize in law firm storytelling. With a background in journalism and legal marketing, our team understands both the substance and strategy behind Legal 500 submissions. We’ve supported firms of all sizes — from Am Law powerhouses to highly focused boutiques — in securing recognition that drives business value.

We’re not just here to submit a form. We’re here to help your firm stand out — to researchers, to clients and to the broader legal market.

Our approach blends:

Legal fluency with editorial clarity

Strategic insight with executional rigor

External perspective with internal alignment

Ready to Start?

The Legal 500’s submission process is intensive — but the payoff can be significant when done right. Let’s make your next submission your strongest yet.

Want to Learn More First?

Check out our blog post for a detailed breakdown of what Legal 500 looks for and how to navigate the process like a pro.

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Subscribe to our newsletter, INKsights, to receive insights (pun intended) on thought leadership, public relations, and marketing for B2B professional services firms sent straight to your inbox.

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